Open innovation 2.0 calls for magnetic organizations & the importance of financial education for women entrepreneurship

Open Innovation 2.0 is a paradigm strongly rooted in our 21st century society and will affect all of our 20th century organizations both private and public. It is essential that large and small organizations appreciate the disruptive capacity of open innovation 2.0’s reversed innovation pyramid and master the elementary conditions that are needed to adapt. The first part of this webinar focuses on the elementary conditions and drivers for large and medium sized organizations to be effective in Open Innovation 2.0. The seminar introduces the principal characteristics of Open Innovation 2.0 and how it evolved from the initial concept of Open Innovation. The notion of Magnetic Organizations is described consisting of the right mixture of initiatives and a compelling attractive goal. Examples of practical implementations are given to illustrate how Magnetic Organizations flourish and contribute in an Open Innovation 2.0 society. The second part of this webinar will focus on how adequate innovation management can help companies to prosper and extend their activities to serve new markets and remain competitive at a global scale. The discussions will go into detail on the importance of financial education by considering especially female entrepreneurship and its impact on society for sustainable growth. The extended Q&A session will be a suitable occasion to further discuss opportunities generated through the EUROMED Invest Project, coordinated by ANIMA Investment Network and to connect with peers coming from all over the world.

Data: July, 12, 2016 | From 1 p.m. to 3 p.m. - CEST

Relator: Dr. Geleyn Meijer and Dr. Soukeina Bouraoui

Dean of the Faculty of Digital Media and Creative Industries, Amsterdam University of Applied Sciences, The Netherlands and Managing Director, Centre of Arab Women for Training & Research, Tunisia

Geleyn Meijer is Dean of the Faculty Digital Media and Creative Industries at the Amsterdam University of Applied Sciences. He heads the education and research departments and drives the digital renewal programs in the University. Geleyn initiated the Amsterdam Creative Industries Network, bringing academic and applied science scholars together with leading industries and start-ups. He is chairman of the National Knowledge & Innovation Network for the Creative Industries, CLICKNL ( He is expert in the Open Innovation Strategy and Policy Group, a EU-wide think-tank. He directs, together with academic colleagues from Amsterdam, Delft and Twente, the 100M€ ICT research programme COMMIT ( Geleyn Roelof Meijer (1960) received his PhD in Robotics and Computer Science at the University of Amsterdam in 1991.

Since 1999, Soukeina Bouraoui has been Executive Director of the Center of Arab Women for Training and Research (CAWTAR), a regional organisation established in 1993 and based in Tunisia. The mandate of CAWTAR is to promote the status and role of women in development for the Arab region. She is a member of the Board of Directors of the Tunisian Association of Criminal Law, the International Association of Economic Law (AIDE) and the International Centre of Comparative Environmental Law (CIDCE). In 1997, she was elected as Regional Governor of the International Environment Council. Since 2000, she has been a member of the International Court of Environment Arbitration and Conciliation (ICEAC).